Samsung LN40B630 40-Inch 1080p 120 Hz LCD HDTV

Samsung LN40B630 40-Inch 1080p 120 Hz LCD HDTV
With the Samsung 40-inch LN40B630 HDTV, you're investing in a high-quality LCD TV that offers top-of-the-line picture quality with 1080p high definition resolution. Enjoy the sharpest details and vivid color with an 80,000:1 dynamic contrast ratio for more realistic images and Samsung's Wide Color Enhancer 3 technology for a more natural rendering of colors. It also incorporates a number of innovative features to reduce the motion blur and image judder, which traditionally plague LCD HDTVs when displaying fast movement. This B630 series HDTV combines an ultra-fast 4ms (millisecond) response time with Samsung's Auto Motion Plus frame interpolation technology, which utilizes a 120Hz refresh rate helps ensure crisp, easy viewing of sports, video games and movies.

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I recently purchased this item locally but am so impressed by the TV that I felt I should post my impression for others trying to decide where to spend their hard earned money, especially these days. First, I would recommend that you to your local electronics store and look around and see which sets grab your attention as what is best to my eyes may not work for you. In my case I was somewhat limited in selection since the TV must fit into a TV cabinet that we own, so 40" was my absolute max. This criteria limited me to Sony, Samsung, and Vizio (in order of price point). A local warehouse club had the Vizio and a comparable Samsung (ln40b610 vs. ln40b630) for side by side comparison, and simply put there was no comparison what-so-ever. The Samsung wins hands down in terms of picture clarity, overall brightness, and contrast. The 80,000:1 contrast on this TV really shines. The Samsung to Sony comparison was a bit tighter as both units offered incredible picture quality and features but again the contrast ratio on the Samsung just made everything appear more pleasing to my eye. Given this, we purchased the Samsung and haven't looked back. Every time my wife and I watch a Blu-ray movie we are even more impressed with the picture quality! Seriously, this is a great TV at any price. The only TV I looked at that had better contrast was the Samsung LED (3,000,000:1) model but the price difference was just too much to justify. I do have to agree with other reviewers regarding the "Auto Motion" settings producing images that are almost surreal. I have found that setting this on the middle setting produces the best results for me, but I have not played much with the custom adjustment mode yet, so I will hold off on a final review until I have had more time to tweak.